CRM, HubSpot, Digital Marketing & Transformation

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It's no secret that Customer Relationship Management systems have become crucial to modern businesses. The system is incredibly powerful, especially when it's used to its full

What is a Call-to-Action (CTA)? Simply put, a CTA is a piece of content intended to prompt a person to perform a specific act. This might be to register for an event, download a PDF, or subscribe to a newsletter. CTAs normally take shape in the form of a "DOWNLOAD NOW" button, or a "RESERVE YOUR SEAT" header at the top of a registration form. As a marketer looking at the click-through-rate of your campaign, putting time and effort into the design and wording of your CTA can have dramatic effects on your results. How do you write a high converting CTA? When

Websites have become the lifeblood of every single modern business. It's nearly impossible for a business to survive, let alone thrive, without a high-quality website. From drawing in new customers to providing them with your location, a website is meant to provide your potential customers with all the information they need in a streamlined manner. As you may know, web design does not come cheap! So, what are the considerations to make when trying to get a

A Call to Action (CTA) is one of the most important elements of your website. You could write an incredibly engaging and interesting piece of content, but if your CTA just blends into the background of your site, how does the reader know what they need to do with the information they have been given? An

Hubspot is one of the leading CRMs that you can invest in. But for smaller businesses, the cost might be too high to carry. Free Hubspot CRM for smaller businesses that do not have the budget to spend on a full-blown CRM but still need to take advantage of the benefits that they would get from one. You might be asking: what’s the catch? Well, there are no hidden fees or limited-time offers to worry about with Hubspot free CRM. While using Hubspot’s free option, you’ll simply be limited in the features

CRM systems have taken the world by storm. As they developed over the years, it’s become difficult to ignore the benefits that they bring to any business. These Customer Relationship Manager systems ultimately lead to better connections with your customers, driving sales and increasing client retention. But, a CRM is in fact much more than that. If well implemented, it can become the foundation of your business and catapult your business ahead of your competition. From automating essential tasks to

Customer Relationship Management (CRM) systems have become increasingly important for modern businesses to adopt. CRMs are the perfect solution for the fast-paced world that businesses have to operate in today. With several awards, HubSpot is one of the world’s leading CRMs. There are countless important features that the system offers to businesses. Even better, you can use HubSpot for free, only upgrading and spending money on the areas of the CRM that you need most. From swift customer service to far-reaching marketing, HubSpot is the perfect CRM

CRM implementation is a team effort and having the right people around you is essential if you want your implementation project to be a success. Your CRM implementation team will consist of a variety of people with different skill sets. However, there are two main teams that need to be in place: The implementation team is directly working on the CRM implementation. A supervisory committee consisting of all