CRM, HubSpot, Digital Marketing & Transformation

Hosting events, whether online or in person is a powerful strategy for companies to adopt. Hosting events offers many benefits across sales, marketing and customer engagement. Here’s why they are important: Increases brand awareness Generates higher quality leads Engages directly with your audience Showcases your products and services Drives conversations and sales Strengthens customer relationships Facilitates content

In the ever-evolving landscape of business technology, selecting the right Customer Relationship Management (CRM) system is more crucial than ever. Whether you're a startup aiming for rapid growth or a multinational business - managing vast customer bases, the CRM you choose in 2025 can significantly impact your success. Welcome to our comprehensive guide on "What CRM Should You Choose in 2025?" Watch the video:

As with any training, training your sales teams on HubSpot starts with a solid plan and an understanding of your goals. Deciding what you want your team to know is crucial to building a solid plan. Once you have the plan together, map it out into digestible sessions. Fit your business Each business has its process, especially when it comes to sales. These could be based on: Deal information to smooth internal and external processes Specific contact/lead information Details you

Your customers are connected more than ever. Gone are the days where customers would only receive support via phone call or email. Be ready to communicate via website forms, WhatsApp, Facebook, Chatbot, etc. Adding to this challenge, we have to create a unified experience across all channels, effectively representing your brand with consistency. How can you possibly achieve this? By using HubSpot Help Desk. What is Omnichannel Support? Resolving problems with context from multiple channels in one unified space. Not only are customers always right, they are now always

Landing pages are an important digital touchpoint for your brand. It is where potential customers decide whether they want to continue engaging with your business, or exit the page and continue their search elsewhere for a specific solution or information. A conversion-optimised landing page therefore isn’t just about aesthetics, but rather a strategic blend of copywriting, design, and user-experience (UX) elements. The primary goal is to guide users to take a specific action, such as signing up for a free consultation or downloading a helpful resource (ebook, template, or guide).

Social media is a no-brainer for businesses who wish to engage and connect with their audience online, however managing and executing an effective social media strategy is both time consuming and relies heavily on delivering good content at the right time. Thankfully, HubSpot’s social media tools help scale and streamline your social media efforts, using its recently introduced tool, Breeze AI.

Being an SDR (Sales Development Representative) entails many tasks throughout the day, like prospecting, follow-ups, qualifying new leads, and keeping your pipeline moving and growing. These tasks can quickly become very overwhelming, but HubSpot’s Sales Workspace has changed the game for me. It keeps me organised, manages my workflow, and provides me with the necessary tools to keep on top of my leads and close deals faster. Here’s a list of how I use the Sales Workspace to make my day more effective: Keeping My Day Organised Everything I need to keep my day organised is

In this video, I outline how to select a digital marketing agency in 2025. Covering nine essential steps including: Step 1: Start with Your Business Goals Step 2: Look at Their Expertise and Experience Step 3: Review Their Portfolio and Case Studies Step 4: Understand Their Process Step 5: Evaluate the Team Step 6: Check Out Reviews and What Others Are Saying

Are you looking for a great digital marketing agency but feel overwhelmed by the massive list of options on Google? You're not alone. Many people don't know where to begin. Even businesses that are already working with a digital marketing agency but are dissatisfied don't know who to turn to. Better the devil, you know - right! To help you out, I've compiled a list of Johannesburg's top digital marketing agencies. The list is not exhaustive, but it's a good starting point. {%