Case Studies: Digital Marketing, Website & Creative

WordPress Website & Digital Branding for IEP

Written by Luke Marthinusen | Nov 3, 2017

IEP an industrial investment conglomerate approached MO to design and build their new Corporate Identity and website. The brief was to keep things simple and clean for a conservative industry.

 

Great business websites are simple by design, allowing a user to sum-up a business in a minute or two.

User interface design

With the portfolio section being so important to IEP, MO put massive emphasis here on creating the best usability, accessibility, and pleasure in the interaction between the user and the website. The navigation went through multiple prototypes and both MO and IEP are very happy with the final product; on both desktop and mobile.

Navigation - Company assets

With the portfolio section being so important to IEP, MO put massive emphasis here on creating the best usability, accessibility, and pleasure in the interaction between the user and the website. The navigation went through multiple prototypes and both MO and IEP are very happy with the final product; on both desktop and mobile.

Navigation - IEP culture and values